Healthcare marketing · Social media strategy
Pine Integrated Health Centre
Social media strategy, content calendars, captions, Canva graphics and short-form video for a multidisciplinary health clinic in Edmonton.
I'm Minah Tau, a communications and marketing professional with a passion for storytelling, strategic thinking, and people-centred work. I create meaningful content, support thoughtful communication, and help teams bring ideas and projects to life.
What I bring
My work brings together three things I care about: telling stories well, communicating with purpose and seeing the work through.
Reporting for the St. Albert Gazette, long-form articles for Rural Development Network and creative writing for Culture Shock Canada built my foundation: research, interviews, careful editing and writing that respects its audience.
In healthcare and mental health settings I've planned content calendars, shaped brand voice and visual direction, and produced captions, graphics and short-form video.
I coordinate campaigns, schedules and practitioners, and handle the day-to-day administration that keeps good ideas moving toward launch.
Featured work
From healthcare and mental health to community development and local news: a selection of the organizations I've written for, marketed with and helped coordinate.
Healthcare marketing · Social media strategy
Social media strategy, content calendars, captions, Canva graphics and short-form video for a multidisciplinary health clinic in Edmonton.
Nonprofit communications · Long-form writing
Two published articles on community responses to homelessness, built on research and interviews and optimized for search.
Journalism
Local news, sports, arts and community stories written as a reporting intern, from a kendo champion bound for the world stage to Taste of Africa's fifth year.
Mental health · Campaign content
Social captions and posts, coordination and scheduling for The Invisible Game: Mental Health in Sports and Eating Disorder Awareness.
Brand development · Coordination
Building the brand of a new psychology practice from the ground up: brand voice, visual direction, templates and content calendars.
Brand strategy
Brand strategy work for an online store. Details will be shared once the project is complete.
About me
I bring creative thinking and organized execution together to help people, teams and projects move forward.
I'm a multidisciplinary communicator with a Bachelor of Arts in Communication from MacEwan University. My background spans journalism, nonprofit storytelling, healthcare and mental health marketing, brand development and the coordination work that holds it all together.
Whether I'm interviewing a source, planning a month of social content or helping launch a new practice's brand, I start with the same question: who is this for, and what will help it land?
More about mePublished writing
News, features and long-form articles, published by the St. Albert Gazette and Rural Development Network. See all writing.
Let's connect
Email is the best way to reach me. I'm based in the Edmonton area of Alberta, Canada.